If you’re looking to maximise impact of your well crafted videos and images on social, we’ve packaged up a handful of tips to consider.
Your thumbnail has to speak to people. You want images that highlight your message. Doesn’t hurt if they are also original, unique and have a single focal point.
It is also important to consider the right size, format and percentage of text. Ensure you know the correct sizes for all your planned social channels, ensure visuals are sharp and all text is legible.
With Euro 2016 kicking off imminently, excitement is reaching fever pitch.
After indexing millions of social media posts from ten sample countries, The 7th Chamber is proud to present an exclusive insight into the online audience of the continent's gigantic festival of football.
Research shows how images make information more digestible, but many forget about the importance of the actual copy which still matters...more than you think.
The tendency towards overloaded designs that distract and slow down audiences can undermine a post’s intention.
No doubt, visuals can help grab attention and give your post personality, but in most cases it’s the actual text that communicates facts and data.
We analysed a half dozen brands’ Instagram profiles that publish both type and photo posts to really drive home this idea and here are the results: